How To Actually Get Recommended by AI: Travel Marketing in the Age of Conversational Search
There was a time when Google ruled everything. Tour operators, attractions, and DMOs obsessed over SEO, Google Ads, and everything under the sun, with hopes of fine-tuning their keywords to perfection. Then, AI entered the chat. Today, travelers are done searching. They’re literally asking for answers instead. Think about it.
February 12, 2025