Welcome to new territory. Global pandemic? Check. Tourism lock down? Virtually everywhere. Feelings of hopelessness and despair? Sometimes. Oh! And now there’s all of those things you need to learn.

We get it. We’ve been bombarded too. It’s that anxious, nagging sense of “running in place.”

That’s why we decided to break things down and create a guide for navigating the cluttered chaos of recovery marketing. Because education is important. So is peer to peer learning. But all great things need direction. And sometimes recalibrating steers you best towards that light at the end of the tunnel.

So with that, we launched our first ever webinar, Reigniting Travel: Thinking Beyond the Buzzwords to Find Your Spark on July 23, 2020. This interactive session also featured a workbook – also interactive – set to light a fire back into the hearts of all of our participants.

And it was clear that it was needed. We had folks join us from tourism sectors like CVB’s, DMO’s, media, tour operators, marketing & res tech vendors, and accommodations. People hailed from countries like Canada, Italy, Grand Cayman, and Switzerland, as well as domestic voices from Louisiana, Florida, Tennessee, North Carolina, South Carolina, Texas, Pennsylvania, and more. This made for excellent chat discussion and polling… the results of which are highlighted in this very blog.

So if you missed the session and could use your own little spark, we invite you to check out the recording. Be sure to download your own copy of the workbook and follow along!

Brighter days are ahead if we plan strategically. And Team Von Mack is here to help along every step of the way. Whether it be consulting, digital marketing, or completely new positioning, don’t worry…. we got you, boo.